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CLIENT
Blooming Swim and Bridal
SERVICES
Strategy, Campaign Creation, Photography, Video, Digital, E-commerce
DESCRIPTION
Creative campaign bringing swim and bridal collections to life through bold imagery, videos.
Blooming Swim and Bridal
Campaign Photography
We developed one campaign built around two distinct moments. Morning focused on Swim, capturing a relaxed, sun-led lifestyle, before transitioning into Bridal in the early evening - a culturally relevant setting that reflects the tradition of evening weddings in Saudi Arabia. Each setting gave the collections their own identity while keeping the overall campaign connected through a cohesive visual story.
We developed a strong campaign creative direction across both swim and bridal, using considered styling, composition, lighting and set-ups to create distinctive imagery for each collection. The creative was designed to feel aspirational.
The shoot delivered 50 campaign images, 7 still-life images, 3 still-life Reels, 6 campaign videos and 200 e-commerce images, creating a versatile library for social, website, e-commerce and wider marketing.
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